Strategic Partner Program Development: We collaborate closely with our clients to design and
implement customized partner programs that align with their unique needs and business objectives.
Partner with Global Tech: As a trusted partner, we have cultivated strong relationships with
major technology companies such as Amazon AWS, Change Healthcare (now United/Optum), Google, and
Microsoft. We assist our clients in setting up and managing partner programs, facilitating
co-selling initiatives, and establishing a regular cadence of collaboration.
Partner Recruitment and Onboarding: Identifying and recruiting strategic partners that align
with our clients' goals and target markets is a crucial aspect of our services. We employ our
industry knowledge and network to assist digital health companies in finding suitable partners.
Partner Enablement and Support: We provide comprehensive support to both our clients and their strategic partners throughout the partnership lifecycle.
Performance Tracking and Reporting: Monitoring and measuring the success of strategic partner programs is vital for driving continuous improvement and growth.
With our extensive experience and proven framework for success, we offer tailored solutions to
help our clients maximize the benefits of strategic partnerships.
At Channel Cohort, we recognize the immense value of strategic partnerships and alliances
in enabling healthcare technology companies to drive revenue, foster growth, and strengthen their
We team with you!! Our focus lies in working directly with you to establish and
expand your strategic partnerships. We bring a robust framework for building a strategic partner
program through an effective partner go-to-market (GTM) strategy and a cohesive co-selling
Our goal for you: Drive revenue, develop actionable metrics, generate leads
and amplify brand awareness.
With our extensive experience in launching solutions and overseeing channel and partner sales for industry leaders like Amazon AWS, Change Healthcare (now United/Optum), Google, and Microsoft, we boast a proven track record of success.
Lloyd has been a great partner and mentor over the past couple of years that I’ve got to
work with him. I have seen a much stronger partnership between companies and leadership
displayed to his direct company that has led to insightful innovation in
I couldn’t give a high enough recommendation for someone of Lloyd’s
character and leadership in strategy.
Technology Strategist, Microsoft
Lloyd is an expert at navigating complexity and bringing new products to market. As our lead for our tech partnerships, Lloyd helped Change Healthcare and our cloud partners create and execute joint go to market plans. I am regularly asked how to work more effectively with cloud partners and my answer is hire Lloyd!
SVP Partnerships at Optum | Nashville Health Care Council Fellow | Forbes Council | Top 25 HealthTech Thought Leader
When it comes to partnering with big tech, there is not better man to lead that effort than Lloyd! I was thrilled when I was able to get him onto our team and so glad I did. Our business and joint product efforts grew significantly with Lloyd's leadership. He understands how to navigate and build win-win partnerships with a collaborative and driven approach to making things happen. Highly recommend!
Head of Partnerships, Business Strategy, and Growth, Change Healthcare